Marketing, Mindset Talena Winters Marketing, Mindset Talena Winters

S1E8: Inviting Opportunity to Knock

In this episode, I talk about:

  • My recent struggles with Impostor Syndrome and Resistance and how I overcame them (this week)

  • Branding and marketing are both telling stories

  • Putting lots of hooks in the water - how we create doors for Opportunity to Knock on. (Don’t worry, the metaphor is only mixed in these notes, not the episode. Or is it?)

  • Marketing done right is actually serving our readers

Mentioned in this episode:

Sell More Books Show, Episode 410: Helpful Mindsets and Pursuing Your Passion

Bookmarten Editorial

Mug Quote of the Week:

“If opportunity doesn't knock, build a door.” Milton Berle

Question of the Week:

When was a time opportunity knocked because you'd built a door for it to knock on, and how did it pay off?

Tweet me: https://twitter.com/talenawinters

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Original music by Josh Rickard, www.joshrickardmusic.com.

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Marketing, Craft, Productivity Talena Winters Marketing, Craft, Productivity Talena Winters

S1E3: The Joy is in the Journey

In this episode, I talk about how the CliftonStrengths have helped me develop as a person and a writer, and also why most of my top strengths are fed by my podcast addiction. :-) Also, we talk about success metrics for writing, cliffhangers in series, and marketing tips for newer authors—especially wide authors who write in multiple genres. Hint: Patience is the key, so take joy in the journey.

Mentioned in this episode:

Goddess Fish Promotions: https://www.goddessfish.com/

Becca Syme - Write Better-Faster Academy - https://betterfasteracademy.com/

5 Critical Things for Successful Book Signings by Adam Dreece (affiliate link) - https://books2read.com/u/bOyPZW

The Elevator Pitch blog post - https://www.talenawinters.com/writing-tips/2019/9/9/your-story-in-a-single-sentence-part-2-the-elevator-pitch

The Elevator Pitch video: https://youtu.be/16Uy8DtGm4o

My Book Description Writing Services - https://www.talenawinters.com/editing#blurb

Post by author Suzie O’Connell in Facebook group Wide for the Win about marketing - https://www.facebook.com/groups/wideforthewin/permalink/1252194868624693/

ALLi post “What Readers Want from Writers in 2022” -
https://selfpublishingadvice.org/what-readers-want-2022/

Written Word Media’s “What Do Readers Really Want: How to Write a Book to Market” - https://www.writtenwordmedia.com/how-to-write-a-book-to-market/

Bryan Cohen’s 5-Day Author Ad Profit Challenge, currently just starting if you want to check it out at https://bryancohen.lpages.co/jan22/.

Author and editor Brenna Bailey-Davies is doing a webinar called “Self-Editing for Fiction Writers” on January 27 through Editors Canada. You do not have to be a member to take the webinar.

Register at https://training.editors.ca/upcoming_webinar/self-editing-for-fiction-authors/.

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S1E2: Begin as you Mean to Carry On

In this episode, I talk about how I spent my so-called holidays, the current state of my writing projects, what I’ve been trying for marketing lately and what I’ve learned from it, and some of my favourite writing tools. I also discuss some movies I watched over the holidays and my business plans for 2022.

Here are some resources mentioned in this episode:

Tool of the Week:

Scrivener: https://www.talenawinters.com/scrivener (affiliate link)

Podcast mentions:

6-figure Authors: SFA 112: How to Smartly Invest back into Your Book Business

Life Lessons - Episode 57: Intermittent Fasting for LIFE

The Creative Penn - #596: Improve Your Sleep And Creativity With Dr. Anne D. Bartolucci

The Creative Penn - #589: Digital Narration with AI Voices with Taylan Kamis from DeepZen

Interview with Geoff Woods on Afford Anything with Paula Pant: #293: THE ONE QUESTION THAT MAKES EVERYTHING EASIER, WITH GEOFF WOODS (Replay of January 1, 2021 episode)

The One Thing podcast - 332: Why this year's success comes down to One Thing

Other Resources:

Alana Terry’s resources for authors: https://successfulwriter.podia.com/

5 Point Plot Structure Freebie: https://www.talenawinters.com/plot-structure/freebie

Romancing the Beat by Gwen Hayes (affiliate links for some platforms)

Delay, Don’t Deny and Clean(ish) by Gin Stephens (affiliate links for some platforms)

All I Want for Christmas excerpt:

The postscript on this episode is an excerpt from AI-Narrated audiobook of All I Want for Christmas, using the licensed voice of Edward Herrmann. The company I used to create the audiobook was DeepZen, https://deepzen.io.

Mug quote of the week:

“It’s only cold if you’re standing still.”

Happy writing!

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